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What is SEO?

Let’s use Google as the search engine example here, since it is the most popular one so you’re going to want to rank high on their results pages if you want to run a successful website. And the keyword we’re going to use will be 'Dog Collars’.

Firstly, Google sends bots to crawl (follow links and 'read’ content) all pages on the web, including the ones which include our keyword, 'Dog Collars’, collecting the information and putting them into an index. After that, the algorithm analyzing the pages which it has collected, now in an index, and determines an order in which the pages should show up on Google Search results. Or in this example, for one anyone searching for 'Dog Collars’.

The ordered ranking list is not random, Google aims to put the best content at the top of their search results so that they can please their users, doing so will mean that they will reuse their platform the next time they are looking for something online.

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What is SEO

Because of this, Google has very specific things that their algorithm looks for on pages and websites when demeaning who deserves the top spot for a particular keyword.



 

So, how does SEO work?

Search engine optimization (SEO) is the process of optimizing your online content so that a search engine likes to show it as a top result for searches of a certain keyword. Let me break that down even further: When it comes to SEO, there's you, the search engine, and the searcher.

6 Tips for Increasing Your Visibility in Google Search
1. Poor visibility in Google search means you're missing out on visitors and potential website revenue.
2. Identify which keywords drive traffic.
3. Set up tracking to monitor the competition.
4. Run competitors websites against your keyword universe.
5. Use analytics.
6. Check for meta titles, descriptions, and URLs.
 
How long does it take to get organic traffic?

All things considered, it typically takes 4-6 months to see organic traffic from SEO. That time is measured from the very start of your campaign. Sometimes this frustrates business owners since they don't quite understand how such a simple strategy can take such a long time to produce results.
 
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SEO roBot

 
 

How does Google rank sites?

Google algorithm takes into account many factors when it comes to ordering the results on a search page. It looks for both the things that bring you up as well as the things that bring you down. For instance, Google really, really likes new and informative content which is heavily based on facts and also offers a great experience to the viewer. It dislikes any unoriginal content as well as sites that are not fully accessible to the viewer, say a mobile experience that does not fully function on today’s smartphone devices.

 
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Google Spiders & Crawlers

 
To be successful with SEO, you have to cater your content towards what the Google algorithm looks out for and make sure you’re avoiding things that SEO noobs do. As well as ensuring that your site is also enjoyed by actual humans too. Having the right balance in pleasing man and machine is key to seeing success through SEO.
 

Why should you care about SEO?

Now that you know what SEO is, how it works, and how Google goes about ranking the best results for 'Dog Collars’, let’s get into why you should care about SEO. Doing SEO correctly gives you the opportunity to rank on Google for the keywords you’re targeting and this will be one of the main ways you will be able to bring people to your website and hopefully money to your pockets.
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SEO Enhances Your Online Presence

It is essentially free, or at least very cheap if you compare it to paid ADs since the majority of your site’s content can be created by yourself. Though if you’re looking to pump out plenty of content, essentially raising the number of keywords you are going to be ranking for thus bringing in more viewers, then it can be a good idea to bring paid writers onboard to produce the content for you. I just briefly mentioned that the other way you can bring people to your site is through paid ADs.

This is a service that Google itself provides, so instead of you needing to faff around producing content that will rank for the keywords you’re going after, you can instead pay Google to show your site right at the top of the search engine for a fee.
Though, this will burn a serious hole in your pocket and might even cost you more than its worth in the long run. With that being said, it can be a good idea to have both SEO and paid ADs on your side if you’re looking to start and run a successful business.
 
 

Hire our SEO Company Wandsworth

 
Woman working on pc in a SEO Company

Wandsworth may share its name with a famous UK prison that inhabits the borough, but it’s a place of high employment and decent wages. There are not the lavish green spaces of other boroughs in the city, and despite low council tax charges a large number of people choose to leave the district. In an effort to attract new residents, there is a considerable effort to add to the housing stock – making this one of the best places to go house hunting in the city.

However, as it is in the south-west of London, close to some of the nicest places to live in London: with Richmond and Kingston in close proximity – its grey, drab demeanour may not be that appealing. Wandsworth SEO Company growing your website potential.

SEO Services Wandsworth

Wandsworth has the lowest rate of unemployment in London, and most are perceived as well paid.The council tax is also the lowest in the city. There is substantial home building in the area, making house prices reasonable. All this seems to be doing nothing to inspire people to stay. This is also the borough where most people choose to leave.

This might be to do with the laddish behaviour that is said to characterise the culture of the young male population. In comparison to some of its leafy neighbours, Wandsworth is a little grey. This is not helped by the presence of the high security prison.Reach out the Wandsworth SEO Company Team and make your International SEO Projects successful.

SEO Local Wandsworth

Wandsworth should be on the up. In the south-west of London, it is close to the centre and close to some of the lovelier, greener boroughs of Kingston and Richmond. It may be that there are better places to live for families that are relatively close to this area that means more people leave than stay in Wandsworth.

The greyness of the prison is matched a little by the overly urban streets and few green spaces. Despite the new housing stock attempt to attract home buyers and the lowest council tax in the city, little seems to work to attract people to the area. Meet our SEO Company in Wandsworth and get thousands of Local visitors at your shop.

SEO Agency Wandsworth

If you live in Wandsworth, you have a decent chance of having a well-paid job in a reasonably priced house, for London, and with low council tax. There is an effort to make Wandsworth more appealing by building new housing stock to attract home buyers. However, more people leave Wandsworth than any other borough in London.

This might be to do with the laddish behaviour of some residents, as reported in The Metro, or it might be the close proximity of some boroughs with many more green spaces that are more family friendly. There are only the occasional parks in Wandsworth, and there is the general impression of greyness. We are focused on the search engines guidelines. Our SEO Services in Wandsworth include Pay Per Click and Custom Web Design. We’ll make your life much easier.

Useful Guides

Search engine optimisation for publishers: Best practice guide
April 12, 2019

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Wandsworth may share its name with a famous UK prison that inhabits the borough, but it’s a place of high employment and decent wages. There are […]
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