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What is SEO?

Let’s use Google as the search engine example here, since it is the most popular one so you’re going to want to rank high on their results pages if you want to run a successful website. And the keyword we’re going to use will be 'Dog Collars’.

Firstly, Google sends bots to crawl (follow links and 'read’ content) all pages on the web, including the ones which include our keyword, 'Dog Collars’, collecting the information and putting them into an index. After that, the algorithm analyzing the pages which it has collected, now in an index, and determines an order in which the pages should show up on Google Search results. Or in this example, for one anyone searching for 'Dog Collars’.

The ordered ranking list is not random, Google aims to put the best content at the top of their search results so that they can please their users, doing so will mean that they will reuse their platform the next time they are looking for something online.

How Local Seo Works

What is SEO

Because of this, Google has very specific things that their algorithm looks for on pages and websites when demeaning who deserves the top spot for a particular keyword.


So, how does SEO work?

Search engine optimization (SEO) is the process of optimizing your online content so that a search engine likes to show it as a top result for searches of a certain keyword. Let me break that down even further: When it comes to SEO, there's you, the search engine, and the searcher.

6 Tips for Increasing Your Visibility in Google Search
1. Poor visibility in Google search means you're missing out on visitors and potential website revenue.
2. Identify which keywords drive traffic.
3. Set up tracking to monitor the competition.
4. Run competitors websites against your keyword universe.
5. Use analytics.
6. Check for meta titles, descriptions, and URLs.
How long does it take to get organic traffic?

All things considered, it typically takes 4-6 months to see organic traffic from SEO. That time is measured from the very start of your campaign. Sometimes this frustrates business owners since they don't quite understand how such a simple strategy can take such a long time to produce results.
How Local Seo Works

SEO roBot


How does Google rank sites?

Google algorithm takes into account many factors when it comes to ordering the results on a search page. It looks for both the things that bring you up as well as the things that bring you down. For instance, Google really, really likes new and informative content which is heavily based on facts and also offers a great experience to the viewer. It dislikes any unoriginal content as well as sites that are not fully accessible to the viewer, say a mobile experience that does not fully function on today’s smartphone devices.

How Local Seo Works

Google Spiders & Crawlers

To be successful with SEO, you have to cater your content towards what the Google algorithm looks out for and make sure you’re avoiding things that SEO noobs do. As well as ensuring that your site is also enjoyed by actual humans too. Having the right balance in pleasing man and machine is key to seeing success through SEO.

Why should you care about SEO?

Now that you know what SEO is, how it works, and how Google goes about ranking the best results for 'Dog Collars’, let’s get into why you should care about SEO. Doing SEO correctly gives you the opportunity to rank on Google for the keywords you’re targeting and this will be one of the main ways you will be able to bring people to your website and hopefully money to your pockets.
How Local Seo Works

SEO Enhances Your Online Presence

It is essentially free, or at least very cheap if you compare it to paid ADs since the majority of your site’s content can be created by yourself. Though if you’re looking to pump out plenty of content, essentially raising the number of keywords you are going to be ranking for thus bringing in more viewers, then it can be a good idea to bring paid writers onboard to produce the content for you. I just briefly mentioned that the other way you can bring people to your site is through paid ADs.

This is a service that Google itself provides, so instead of you needing to faff around producing content that will rank for the keywords you’re going after, you can instead pay Google to show your site right at the top of the search engine for a fee.
Though, this will burn a serious hole in your pocket and might even cost you more than its worth in the long run. With that being said, it can be a good idea to have both SEO and paid ADs on your side if you’re looking to start and run a successful business.

Contact our SEO Company Havering

SEO program on a witheboard

Havering is dominated by the Metropolitan Green Belt.
This is acre upon acre of land set aside as protected greenery, preventing over-crowding and increased pollution. This means Havering is chock full of places to go for beautiful walks and to play golf.

There is a lot of pensioners in the borough, the most in London.
However, the area is also known as a family friendly environment.
If you want somewhere more built-up, you can choose Romford or Hornchurch. However, you could easily buy a home in this area of London that could make you forget that you were living in the capital city. Our SEO Company in Havering helps you Reach Families all around UK.

SEO Local Havering

When you visit Havering, you will be forgiven for forgetting that you are in a major global metropolis. With most of the land in the area protected as part of the Metropolitan Green Belt, there is some beautiful scenery within which to walk. There is Romford and Hornchurch if you want built-up residential living.
However, much of Havering will feel rural, and as such there are a lot of pensioners settled in the borough.

There are also a lot of families, which makes the desirability of property, and therefore house prices, high. There is limited ethnic diversity, and Havering is not the place to visit if you want to find the authentic London experience.
Reach out the Havering SEO Company Team and make your International SEO Projects successful.

SEO Agency Havering

With the most old people and the least ethnic diversity, this is a place that could easily represent Little England. It is a beautiful area to live and is so popular with families.
There is the Metropolitan Green Belt that covers a vast swathe of the borough. This is protected land that cannot be built on or used for brown site activity.

Therefore, you will find vast areas where you can walk and enjoy the countryside with your little people and your family dog. If you want a bustling town within this borough, then choose Romford. If not, you can undoubtedly find a home that will help you forget you live in London. Meet our SEO Company in Havering and get thousands of Local visitors at your shop.

SEO Services Havering

On the eastern edge of London, Havering feels largely rural – with large open spaces and great places to walk. There are major centres, such as Romford and Hornchurch. However, this is a place with the Metropolitan Green Belt, which protects the space from potential pollutions and over-crowding.
With low crime and low unemployment, this is a desirable area of London to live.

It is also a place with the highest number of pensioners and the lowest level of ethnic diversity.
There are vast open green spaces with some beautiful parks for the family. You would be forgiven for forgetting you were in a major global capital city We are focused on the search engines guidelines. Our SEO Services in Havering include Pay Per Click and Custom Web Design. We’ll make your life much easier.

Useful Guides

London Borough of Havering Council
April 12, 2019

How Local Seo Works

Havering is dominated by the Metropolitan Green Belt.This is acre upon acre of land set aside as protected greenery, preventing over-crowding and increased pollution. This means […]
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