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What is SEO?

Let’s use Google as the search engine example here, since it is the most popular one so you’re going to want to rank high on their results pages if you want to run a successful website. And the keyword we’re going to use will be 'Dog Collars’.

Firstly, Google sends bots to crawl (follow links and 'read’ content) all pages on the web, including the ones which include our keyword, 'Dog Collars’, collecting the information and putting them into an index. After that, the algorithm analyzing the pages which it has collected, now in an index, and determines an order in which the pages should show up on Google Search results. Or in this example, for one anyone searching for 'Dog Collars’.

The ordered ranking list is not random, Google aims to put the best content at the top of their search results so that they can please their users, doing so will mean that they will reuse their platform the next time they are looking for something online.

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What is SEO

Because of this, Google has very specific things that their algorithm looks for on pages and websites when demeaning who deserves the top spot for a particular keyword.



 

So, how does SEO work?

Search engine optimization (SEO) is the process of optimizing your online content so that a search engine likes to show it as a top result for searches of a certain keyword. Let me break that down even further: When it comes to SEO, there's you, the search engine, and the searcher.

6 Tips for Increasing Your Visibility in Google Search
1. Poor visibility in Google search means you're missing out on visitors and potential website revenue.
2. Identify which keywords drive traffic.
3. Set up tracking to monitor the competition.
4. Run competitors websites against your keyword universe.
5. Use analytics.
6. Check for meta titles, descriptions, and URLs.
 
How long does it take to get organic traffic?

All things considered, it typically takes 4-6 months to see organic traffic from SEO. That time is measured from the very start of your campaign. Sometimes this frustrates business owners since they don't quite understand how such a simple strategy can take such a long time to produce results.
 
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SEO roBot

 
 

How does Google rank sites?

Google algorithm takes into account many factors when it comes to ordering the results on a search page. It looks for both the things that bring you up as well as the things that bring you down. For instance, Google really, really likes new and informative content which is heavily based on facts and also offers a great experience to the viewer. It dislikes any unoriginal content as well as sites that are not fully accessible to the viewer, say a mobile experience that does not fully function on today’s smartphone devices.

 
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Google Spiders & Crawlers

 
To be successful with SEO, you have to cater your content towards what the Google algorithm looks out for and make sure you’re avoiding things that SEO noobs do. As well as ensuring that your site is also enjoyed by actual humans too. Having the right balance in pleasing man and machine is key to seeing success through SEO.
 

Why should you care about SEO?

Now that you know what SEO is, how it works, and how Google goes about ranking the best results for 'Dog Collars’, let’s get into why you should care about SEO. Doing SEO correctly gives you the opportunity to rank on Google for the keywords you’re targeting and this will be one of the main ways you will be able to bring people to your website and hopefully money to your pockets.
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SEO Enhances Your Online Presence

It is essentially free, or at least very cheap if you compare it to paid ADs since the majority of your site’s content can be created by yourself. Though if you’re looking to pump out plenty of content, essentially raising the number of keywords you are going to be ranking for thus bringing in more viewers, then it can be a good idea to bring paid writers onboard to produce the content for you. I just briefly mentioned that the other way you can bring people to your site is through paid ADs.

This is a service that Google itself provides, so instead of you needing to faff around producing content that will rank for the keywords you’re going after, you can instead pay Google to show your site right at the top of the search engine for a fee.
Though, this will burn a serious hole in your pocket and might even cost you more than its worth in the long run. With that being said, it can be a good idea to have both SEO and paid ADs on your side if you’re looking to start and run a successful business.
 
 

Contact our SEO Company Richmond upon Thames

 
SEO program on a witheboard

This is a rural retreat within the city. There are a series of loosely termed villages linked together to make the leafy Richmond on Thames. It is also the most prosperous borough in the city. With the rural life and the comfortable living, life expectancy is the longest in this area. If you are a tourist visiting the area, you must start by going to Richmond Park to say hello to the deer that roam free.

Then, you will likely want to take in Hampton Court Park and Kew Garden, where you will understand what beauty means. This is a borough with quite a few famous names, but also a large cohort of homeless people. Richmond upon Thames SEO Services and Web design. Find out more about our SEO Company.

SEO Local Richmond upon Thames

If we tell you that this is home to Hampton Court Park and Kew Gardens, you will realise that nature is essential here – especially with the London Wetlands Centre as a draw. However, if you visit Richmond Park, you will be able to see the deer that are free to run wherever they wish. It is a beautiful leafy suburb. As with most of London, this is a series of smaller conurbations that have merged together.

Despite the sprawling residential areas, Richmond residents are likely to say they live in villages. This is representative of the rural life that Richmond residents enjoy – living a long life. Reach out the Richmond upon Thames SEO Company Team and make your International SEO Projects successful.

SEO Agency Richmond upon Thames

Richmond is to the south of London and far enough from the centre to be a pleasant residential zone. Yet, as the population is particularly affluent, you will find a lot of top-class restaurants, pubs and bars that make for a vibrant city atmosphere. There is a lot of inequality in the area, and there is a large proportion of people considered homeless in the area too.

However, the quality of life in the district is represented by a population who experience the most prolonged life experiences. This may be because of the rural way of life that bind the loosely termed “villages” together in this community. When you visit, you will likely take in Hampton Court Park and Kew Gardens.
Also, if you visit Richmond Park, you will get to see the deer that roam free. Meet our SEO Company in Richmond upon Thames and get thousands of Local visitors at your shop.

SEO Services Richmond upon Thames

Richmond is to the south of London and sits on the River Thames.
It is a leafy suburb with some beautiful open spaces, including Richmond Park, Hampton Court Park and Kew Garden.
You can even get up close to the deer that roam free. This comfortable, rural living means that the population are said to live the longest in the capital.

People who live here call the areas “villages”, but realistically this is sprawling residential zones as the different regions have merged into each other. Whatever you call this place, it is the most affluent borough in the whole of London, with some fabulous properties. We are focused on the search engines guidelines. Our SEO Services in Richmond upon Thames include Pay Per Click and Custom Web Design. We’ll make your life much easier.

Useful Guides

London Borough of Richmond upon Thames Council
April 12, 2019

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This is a rural retreat within the city. There are a series of loosely termed villages linked together to make the leafy Richmond on Thames. It […]
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